{"id":7859,"date":"2017-10-02T18:45:27","date_gmt":"2017-10-02T22:45:27","guid":{"rendered":"https:\/\/www.teranet.ca\/insights\/real-estate-marketing-where-are-you-investing\/"},"modified":"2022-07-07T15:19:35","modified_gmt":"2022-07-07T19:19:35","slug":"real-estate-marketing-where-are-you-investing","status":"publish","type":"post","link":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/","title":{"rendered":"Real Estate Marketing: Where Are You Investing?"},"content":{"rendered":"

Real estate marketing is, like any other industry, an essential part of your daily grind. Determining how and where to allocate your marketing dollars is important. Knowing what trends are currently impacting how potential borrowers are seeing your marketing is also important.<\/p>\n

Having the tools at your disposal that give you the ability to access the information you need, when you need it, and give you the competitive edge in an already incredibly competitive marketspace is what makes all the difference when it comes to real estate marketing, especially with regard to marketing financial products.<\/p>\n

What tools are necessary? Purview For Lenders shared some great insight in a recent blog regarding what to look for in a vendor and how to use that information to influence your marketing spend. Find it here http:\/\/purviewforlenders.com\/where-are-you-putting-those-valuable-real-estate-marketing-dollars\/<\/a>.<\/p>\n

At Teranet, we are dedicated to providing you with the tools to improve your real estate marketing, especially when marketing financial products is involved. Find out more at www.teranet.ca<\/a>.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Real estate marketing is, like any other industry, an essential part of your daily grind. Determining how and where to allocate your marketing dollars is important. Knowing what trends are…<\/p>\n","protected":false},"author":2,"featured_media":5022,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[128],"tags":[],"class_list":["post-7859","post","type-post","status-publish","format-standard","has-post-thumbnail","category-real-estate-solutions"],"acf":[],"yoast_head":"\nReal Estate Marketing: Where Are You Investing? - Teranet<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Real Estate Marketing: Where Are You Investing?\" \/>\n<meta property=\"og:description\" content=\"Real estate marketing is, like any other industry, an essential part of your daily grind. Determining how and where to allocate your marketing dollars is important. Knowing what trends are...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/\" \/>\n<meta property=\"og:site_name\" content=\"Teranet\" \/>\n<meta property=\"article:published_time\" content=\"2017-10-02T22:45:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-07T19:19:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"189\" \/>\n\t<meta property=\"og:image:height\" content=\"180\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Teranet Inc.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@TERANET_SOCIAL\" \/>\n<meta name=\"twitter:site\" content=\"@TERANET_SOCIAL\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Teranet Inc.\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/\"},\"author\":{\"name\":\"Teranet Inc.\",\"@id\":\"https:\/\/www.teranet.ca\/#\/schema\/person\/a3473172ca2af8297c96b2abd8056dcd\"},\"headline\":\"Real Estate Marketing: Where Are You Investing?\",\"datePublished\":\"2017-10-02T22:45:27+00:00\",\"dateModified\":\"2022-07-07T19:19:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/\"},\"wordCount\":175,\"publisher\":{\"@id\":\"https:\/\/www.teranet.ca\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg\",\"articleSection\":[\"Real Estate Solutions\"],\"inLanguage\":\"fr-CA\",\"copyrightYear\":\"2017\",\"copyrightHolder\":{\"@id\":\"https:\/\/www.teranet.ca\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/\",\"url\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/\",\"name\":\"Real Estate Marketing: Where Are You Investing? - Teranet\",\"isPartOf\":{\"@id\":\"https:\/\/www.teranet.ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg\",\"datePublished\":\"2017-10-02T22:45:27+00:00\",\"dateModified\":\"2022-07-07T19:19:35+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#primaryimage\",\"url\":\"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg\",\"contentUrl\":\"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg\",\"width\":189,\"height\":180},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.teranet.ca\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Real Estate Marketing: Where Are You Investing?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.teranet.ca\/#website\",\"url\":\"https:\/\/www.teranet.ca\/\",\"name\":\"Teranet\",\"description\":\"Reliable Data + Insightful Solutions\",\"publisher\":{\"@id\":\"https:\/\/www.teranet.ca\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.teranet.ca\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\/\/www.teranet.ca\/#organization\",\"name\":\"Teranet\",\"url\":\"https:\/\/www.teranet.ca\/\",\"logo\":{\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#local-main-organization-logo\"},\"sameAs\":[\"https:\/\/x.com\/TERANET_SOCIAL\",\"https:\/\/www.linkedin.com\/company\/teranet-inc.\/\"],\"telephone\":[],\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.teranet.ca\/#\/schema\/person\/a3473172ca2af8297c96b2abd8056dcd\",\"name\":\"Teranet Inc.\",\"url\":\"https:\/\/www.teranet.ca\/fr\/insights\/author\/slawekbadowskicrossleaf-ca\/\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#local-main-organization-logo\",\"url\":\"https:\/\/www.teranet.ca\/wp-content\/uploads\/2022\/02\/teranet_logo.webp\",\"contentUrl\":\"https:\/\/www.teranet.ca\/wp-content\/uploads\/2022\/02\/teranet_logo.webp\",\"width\":1842,\"height\":256,\"caption\":\"Teranet\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Real Estate Marketing: Where Are You Investing? - Teranet","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/","og_locale":"fr_CA","og_type":"article","og_title":"Real Estate Marketing: Where Are You Investing?","og_description":"Real estate marketing is, like any other industry, an essential part of your daily grind. Determining how and where to allocate your marketing dollars is important. Knowing what trends are...","og_url":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/","og_site_name":"Teranet","article_published_time":"2017-10-02T22:45:27+00:00","article_modified_time":"2022-07-07T19:19:35+00:00","og_image":[{"width":189,"height":180,"url":"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg","type":"image\/jpeg"}],"author":"Teranet Inc.","twitter_card":"summary_large_image","twitter_creator":"@TERANET_SOCIAL","twitter_site":"@TERANET_SOCIAL","twitter_misc":{"\u00c9crit par":"Teranet Inc.","Estimation du temps de lecture":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#article","isPartOf":{"@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/"},"author":{"name":"Teranet Inc.","@id":"https:\/\/www.teranet.ca\/#\/schema\/person\/a3473172ca2af8297c96b2abd8056dcd"},"headline":"Real Estate Marketing: Where Are You Investing?","datePublished":"2017-10-02T22:45:27+00:00","dateModified":"2022-07-07T19:19:35+00:00","mainEntityOfPage":{"@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/"},"wordCount":175,"publisher":{"@id":"https:\/\/www.teranet.ca\/#organization"},"image":{"@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg","articleSection":["Real Estate Solutions"],"inLanguage":"fr-CA","copyrightYear":"2017","copyrightHolder":{"@id":"https:\/\/www.teranet.ca\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/","url":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/","name":"Real Estate Marketing: Where Are You Investing? - Teranet","isPartOf":{"@id":"https:\/\/www.teranet.ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#primaryimage"},"image":{"@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg","datePublished":"2017-10-02T22:45:27+00:00","dateModified":"2022-07-07T19:19:35+00:00","breadcrumb":{"@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#breadcrumb"},"inLanguage":"fr-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/"]}]},{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#primaryimage","url":"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg","contentUrl":"https:\/\/www.teranet.ca\/wp-content\/uploads\/2017\/10\/real-estate-investing-TCS1.jpg","width":189,"height":180},{"@type":"BreadcrumbList","@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.teranet.ca\/fr\/"},{"@type":"ListItem","position":2,"name":"Real Estate Marketing: Where Are You Investing?"}]},{"@type":"WebSite","@id":"https:\/\/www.teranet.ca\/#website","url":"https:\/\/www.teranet.ca\/","name":"Teranet","description":"Reliable Data + Insightful Solutions","publisher":{"@id":"https:\/\/www.teranet.ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.teranet.ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CA"},{"@type":["Organization","Place"],"@id":"https:\/\/www.teranet.ca\/#organization","name":"Teranet","url":"https:\/\/www.teranet.ca\/","logo":{"@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#local-main-organization-logo"},"image":{"@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#local-main-organization-logo"},"sameAs":["https:\/\/x.com\/TERANET_SOCIAL","https:\/\/www.linkedin.com\/company\/teranet-inc.\/"],"telephone":[],"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}]},{"@type":"Person","@id":"https:\/\/www.teranet.ca\/#\/schema\/person\/a3473172ca2af8297c96b2abd8056dcd","name":"Teranet Inc.","url":"https:\/\/www.teranet.ca\/fr\/insights\/author\/slawekbadowskicrossleaf-ca\/"},{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/www.teranet.ca\/fr\/insights\/real-estate-marketing-where-are-you-investing\/#local-main-organization-logo","url":"https:\/\/www.teranet.ca\/wp-content\/uploads\/2022\/02\/teranet_logo.webp","contentUrl":"https:\/\/www.teranet.ca\/wp-content\/uploads\/2022\/02\/teranet_logo.webp","width":1842,"height":256,"caption":"Teranet"}]}},"_links":{"self":[{"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/posts\/7859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/comments?post=7859"}],"version-history":[{"count":0,"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/posts\/7859\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/media\/5022"}],"wp:attachment":[{"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/media?parent=7859"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/categories?post=7859"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.teranet.ca\/fr\/wp-json\/wp\/v2\/tags?post=7859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}